Youville

Kids are going online at younger ages than ever before — and fraudsters know it. To stay ahead of the risk, the Federal Trade Commission (FTC) set out to create a new digital literacy program specifically designed for tweens aged 8–12. 

Working with our client, ForsMarsh, Castano Group helped bring to life Youville, an imaginative learning adventure built to be engaging, practical, and truly useful for both students and teachers. We began our partnership with a deep dive into ForsMarsh’s research-based Youville curriculum, including lesson plans developed for teachers to teach students about online safety.

From there, we created an animation that brought the world of Youville to life. Using dynamic character animations that transitioned between the environments of Youville, we helped promote a unique learning experience designed for the FTC—and ready for teachers to implement nationwide.